Walk your way to fitness as Skechers arrives in Kolkata

Catering to the fitness and fashion aficionados in the city, the store will house a wide range of Skechers shoes for men, women and kids.

As a brand, Skechers offers a wide range of sports and fitness footwear for those who thrive for comfort preppy colors, chic designs and latest technology.

Speaking about the store launch, Rahul Vira – CEO, Skechers South Asia Pvt Ltd, said, “Skechers caters to a wide range of consumers. Comfort is a given in all our product lines. We stack a range which can suffice the need of consumers across numerous activities like running, walking, gyming, training, aerobics and regular fashion/lifestyle wear for men & women. So much so that some of them like the GoWalk 3 series packs enough punch to be the chart topper in walking shoes with the highest sell through. Our product lines are broadly divided as Performance, Sports and Lifestyle. The range also comprises some of the most exciting shoes for kids like Twinkle Toes for girls and Game Kicks for boys. With every new season we are innovating and upgrading the technology behind the products, for instance we have launched a series GoRun Ultra R in which we’ve taken our ultimate neutral cushioning shoe and made it super durable for the road. There is a cultural attitude at Skechers of doing better and pushing harder.”