Mahindra Reva launches Mahindra e2o in Jaipur

The technologically laden e2o is attractively priced at Rs. 4.95 lakh (on-road Jaipur for premium variant) including the Government’s FAME (Faster Adoption and Manufacturing of Electric Vehicles) Demand Incentive. In addition, the customer has to pay a fixed monthly e2o care protection plan of Rs 2,999 for 5 years which is valid for 50,000 kms.

The Mahindra e2o is a manifestation of Mahindra’s vision of the ‘Future of Mobility’ which encompasses the ‘5Cs’ framework of Clean, Convenient, Connected, Clever and Cost Effective vehicle technology.

It also advances the Mahindra Group's efforts at creating a sustainable, clean and green society. The e2o is manufactured in Mahindra Reva’s state-of-the-art IGBC platinum certified plant in Bangalore.

Speaking at the launch of the Mahindra e2o in Jaipur, Jagan Kurian, Head Sales & Marketing, Mahindra Reva mentioned, “With the Mahindra e2o we are taking the lead in creating a comprehensive ecosystem to usher in positive change in the lives of our customers and benefit our societies at large. Today, as we launch the e2o in Jaipur, it is our humble effort to make electric vehicles more accessible and easy to use for our customers in this city. The remarkable policy by the Government of Rajasthan of ensuring zero taxes (Road and VAT) will help promote green mobility. In addition to this, the timely intervention of the Central Government through the FAME scheme was a definitive boost to the EV industry in India and has put into motion better affordability for electric vehicles. Going forward, we will keep our innovation quotient high to create an entire ecosystem to sustain a clean and green environment for a better tomorrow.”

As a pioneer of electric vehicles and integrated mobility solutions in India, Mahindra Reva would further demonstrate the advantages of electric mobility across the country and continue to build an eco-system for the same in India, at par with its foreign counterparts. The Mahindra e2o can be purchased from authorized dealers, K S Motors, M. I. Road and Auto World, Pratap Nagar. Alternately, a test drive can be booked through an online Test Drive Scheduler developed by Mahindra Reva.

The Mahindra e2o is an Electric Vehicle (EV) designed as a mobility solution for a sustainable zero-emissions society and gains better relevance in the face of issues like environmental degradation, pollution related health concerns, climate change, energy security and rising oil prices, all of which plague communities globally. The vehicle is the Mahindra Group’s endeavour to offer its customers a clean, smart and economical personal mobility solution and thus redefine sustainable urbanization.