India's Oberoi Group to debut in UK with luxury hotel in London’s Mayfair

Set on a prominent corner at 40-46 Brook Street at the neighbourhood's South Molton, the new hotel is expected to become Mayfair's leading luxury boutique destination, embodying Oberoi's renowned design, world-class service, and meticulous attention to detail, according to a company statement, news agency PTI reported.

In 2022, Grosvenor obtained planning approval to restore the 33,000 sq. ft Listed Building as part of the larger South Molton development.

This flagship project, currently the largest mixed-use development in the West End, will feature the hotel, new office spaces, residential units, cafes, retail shops, restaurants, community areas, and leisure spaces, all situated within a revitalized public area.

At the core of the development is a 267,000 sq. ft joint venture between Grosvenor and Mitsui Fudosan UK, aimed at delivering two high-quality office buildings on Brook Street and Davies Street, creating opportunities for corporate headquarters in one of the West End’s most sought-after locations.

South Molton is set to become a new gateway to Mayfair, with an estimated £6.5 million in annual visitor spending.

The project is projected to generate 1,000 permanent jobs upon completion, alongside 450 jobs and apprenticeships during construction.

Construction commenced in November 2023, with the entire project expected to be completed by the end of 2027.

Rachel Dickie, Executive Director of Investment and Development at Grosvenor, remarked, "Confirming a brand as prestigious as Oberoi Hotels & Resorts will have its first UK presence at South Molton, in the heart of Mayfair, is what we mean when we say we are creating a destination of international significance. We are thrilled to have such a fantastic anchor for the project at this early stage of development."

Arjun Oberoi, Executive Chairman of The Oberoi Group, said, "Our partnership with Grosvenor marks an important milestone in our international growth. London has always been a key market for our guests. We are excited to bring our distinctive hospitality experience to the heart of London. The Oberoi, Mayfair, will not only be a celebration of our brand at a prime location but also an opportunity to showcase our service excellence."

Vikram Oberoi, Managing Director and CEO of The Oberoi Group, said: "We are delighted to bring the legendary Oberoi hospitality to London, especially in such an iconic location as Mayfair. This project marks a pivotal moment for our brand’s global journey. The Oberoi, Mayfair, will embody the very essence of luxury, offering guests an intimate retreat in the heart of Mayfair with the dynamic spirit of the city.

JLL represented Grosvenor in the transaction, while EIH London Investments Ltd was advised by Johnny Sandelson.

Grosvenor is a global organization involved in urban property, food and agtech, rural estate management, and philanthropic initiatives.