January 20, 2026 07:51 pm (IST)
Follow us:
facebook-white sharing button
twitter-white sharing button
instagram-white sharing button
youtube-white sharing button
Nitin Nabin becomes BJP’s youngest president ahead of key assembly polls, PM Modi calls him ‘my boss’ | Viral video scandal rocks Karnataka Police: DGP Ramachandra Rao suspended | Jolt to ECI over SIR! SC allows BLAs at hearing, questions 'logical discrepancy'; TMC declares 'BJP's game over' | Will dal disrupt diplomacy? US lawmakers urge Trump to act on India’s 30% pulse tariff | 'Pakistan deserves Operation Sindoor 2.0', says Baloch leader over Trump’s Gaza board invitation to Islamabad | From Malda to the nation: PM Modi unveils India’s Vande Bharat sleeper | War zone Beldanga: Highway blocked, reporters attacked in migrant death protests | Can a Nobel Peace Prize be given away? Committee breaks silence after Machado hands over medal to Trump | Europe scrambles troops to Greenland as Trump’s takeover push triggers Arctic power showdown | Nobel drama: Venezuelan leader presents Peace Prize to Trump
Japan-Bhutan
Representational image by Nicki Eliza Schinow on Unsplash

Japan, Bhutan plan to partner to produce sake

| @justearthnews | Feb 20, 2023, at 09:01 pm

Tokyo: Japanese Sake manufacturing company Tsuchida Sake Brewery is planning to set up a production plant in Bhutan.

The company expressed the desire during a symposium.

The Embassy of Japan in India held the “Japan-Bhutan Food Culture Exchange Symposium in Thimphu”.

Kyoko HOKUGO, Economic Minister of the Embassy of Japan in India, and the Bhutanese government officials and people from the food, beverage, and hotel service industries in Thimphu participated in the symposium, reports The Bhutan Live.

An official with the Embassy of Japan in India, which also covers Bhutan, told the web portal about his vision for Japanese sake to be produced in Bhutan.

“In Bhutan, they drink a kind of distilled liquor called ‘ara,’ which is made from grains such as wheat or rice. In particular, the drink is indispensable for festivals in the country. In parts of the country, the people brew another drink from rice called ‘singchang’ for their own consumption. I sensed some overlap in our countries’ cultures, with the close connection between alcohol and festivals," the official said.

The company’s sixth-generation owner, 46-year-old Yuji Tsuchida, said that he returned the company to using traditional techniques in 2017, because modern brewing methods using lactic acid bacteria or yeast end up making all sake taste similar.

Support Our Journalism

We cannot do without you.. your contribution supports unbiased journalism

IBNS is not driven by any ism- not wokeism, not racism, not skewed secularism, not hyper right-wing or left liberal ideals, nor by any hardline religious beliefs or hyper nationalism. We want to serve you good old objective news, as they are. We do not judge or preach. We let people decide for themselves. We only try to present factual and well-sourced news.

Support objective journalism for a small contribution.