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Huge protests erupt in Kolkata, Chennai after parliament passes Waqf Amendment Bill | India’s growth outlook dims after US tariffs; deeper rate cuts likely, say analysts: Report | K Annamalai says he is not in a race to become Tamil Nadu BJP's next president | PM Modi meets Muhammad Yunus in Bangkok amid bilateral tension in first since Hasina's fall | Calcutta HC blasts TMC leader-headed film federation over infringement of directors' fundamental rights | BJP demands Mamata Banerjee's resignation over Supreme Court verdict quashing Bengal govt jobs | Rajya Sabha passes Waqf (Amendment) Bill 2025 after marathon debate, 128 voted in favour | West Bengal: Mamata Banerjee accuses BJP, CPI (M) for SC verdict on SSC recruitment, vows to support affected teachers | Supreme Court stays deforestation in Hyderabad's Kancha Gachibowli amid protests | Modi a great friend of mine but not treating US right: Donald Trump announcing reciprocal tariffs on India

Mastering crisis communication need of the hour for any leader or brand custodian: Mahul Brahma on his new book

Oct 31, 2020, at 07:25 pm

Chief editor and head of communications, CSR, publications in  Tata Steel and SAIL JV, mjunction, Dr Mahul Brahma has won many accolades. In his latest book “How to communicate strategically in corporate world”, the versatile communications expert dwells on crisis to myths and media, exploring facets of strategic communication in the corporate world. IBNS catches up with the author of titles like Quarantined: Love in the time of Corona and The Luxe Trilogy

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