VIP ropes in Alia as brand ambassador of Caprese
Established in 2012, Caprese offers ladies handbags which are a symbol of the international fashion inspired by the isle of Capri.
The Caprese Girl – Alia Bhatt presents the irresistible, chic and exuberant range of the new Autumn-Winter collection of Caprese filmed at an ancient styled piazza in Europe.
Alia a style icon adored by the masses with her charismatic smile, charming face and fashion sense is truly the perfect fit for the brand, VIP claimed.
Speaking as the brand ambassador of Caprese, Alia Bhatt says, “What attracts me the most to the brand is the vibrant colors that the collection offers. It has an array of trendy pop and neon shades. The new autumn winter collection is a perfect mix of high-fashion with chic appearance and quality. So come buy Caprese.”
Announcing the brand ambassador, Radhika Piramal, Managing Director, VIP Industries says, “We are extremely happy to have Alia Bhatt on board as the brand ambassador for Caprese, as she represents the modern young Indian woman with no compromise on fashion or style.”
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