LimeRoad launches plus size collection

LimeRoad, with its plus size collection is giving each and every woman a reason to embrace her body type in style. This is a thoughtful extension to the brand's long established philosophy of celebrating every woman’s individuality. 

 

“Being a brand for women, we understand that every Indian woman is unique and so are her needs. Not all of us can look like runway models but there is an innate sense of style that LimeRoad wants to fulfill. Indian women looking for plus-size clothing have extremely limited options to choose from and very often experience difficulty in buying stylish clothes due to the size constraint, and it is highly frustrating. LimeRoad ventured into this segment to enable and empower women to experiment freely with their looks and purchase from a vast range of plus-size western wear within the comfort of their homes. LimeRoad is the first destination for lifestyle products for women irrespective of their size, shape and age,” said Suchi Mukherjee, co Founder & CEO, LimeRoad.com.

 

LimeRoad’s latest collection of plus size clothing includes silhouettes by veteran plus size brands such as Mustard, Meiro, Dressberyy and Pluss. Size range is from L to 5XL which promises that each user will be able to discover something they love, in their size.